One way to build a strong customer base is by offering incentives to both new and existing customers. For new customers, consider offering a discount on their first purchase or a free trial period.
For existing customers, consider loyalty programs or special offers for referrals. Incentives show your customers that you value their business and are willing to go the extra mile to keep them satisfied. It can also encourage repeat business and word-of-mouth referrals, ultimately leading to a larger customer base. Don’t underestimate the power of a good incentive in building a loyal customer base.